LX / Use UTS branding, graphics and templates

Use UTS branding, graphics and templates

Published by LX Team | Last updated 17 August 2023

Creating video content Use UTS branding, graphics and templates

Motion graphics and animations can add a lot of production value to your videos. They can help make your recordings feel more polished and professional, and in some cases help with engagement. UTS has branded templates that can be used to assist with your video editing.

Important!

It is a requirement to follow the UTS branding and style guidelines for all marketing and external videos. For videos intended for internal use (e.g. educational content), these rules are more relaxed.

Templates

You can find the current UTS branded templates via StaffConnect. They are updated regularly. The StaffConnect page includes templates for PowerPoint presentations, infographics, video graphics and more. These help to provide a more consistent way of representing UTS to stakeholders and colleagues, and support accessibility through clear fonts, colours and information hierarchies.

Motion graphics for video

Motion graphics are a useful way to make your videos appear more polished and professional. These animations are downloadable at the bottom of the StaffConnect branded templates page.

Below are some of the types of graphics and how they can be used within your editing program; you just need to add your own text. To discover more information about the preferred text and fonts, refer to the fonts section.

Title screens

Use these at the start of your video to introduce your video’s topic, speaker and more.

Lower Thirds & Super titles

These are great for listing the speaker’s name, role and faculty.

Photo of a female smiling with a blue text box in the lower left-hand corner that says Ashley.

Copyright & outro

These make great outros and help brand the video while meeting compliance requirements. These assets are updated annually, so make sure you have the correct one at the start of the new year.

Fonts

The UTS licensed fonts are NB International (heading typeface) and NB Akademie (body copy typeface). However, access to these fonts is limited. You can request a license for these fonts by contacting MCU. Alternatively, you can use Arial font, which is the substitute font that meets UTS brand guidelines.

Slides

If you are creating a video that uses a lot of PowerPoint slides, particularly an external video, it’s a good idea to use UTS branded PowerPoint templates because they are accessible and well-designed.

For more information on this topic, check out the resource How to enhance your presentation slides.

More info on UTS branding/style for external videos

If you need more information about UTS branding and style for your project, be sure to check out the following links, or contact MCU. The following guidelines are particularly important for videos for external audiences.